disguise xR powers the Honda Civic Tour

Honda fans got a preview of the all-new 2022 Honda Civic Sedan as well as a live streamed concert from a Grammy and Academy Award winning artist in the 20th Anniversary Honda Civic Tour. The event, broadcasted on Twitch, was an extended reality (xR) experience powered by disguise xR with changing virtual landscapes enhancing the artist’s unforgettable performance as well as sharing a glimpse of the new car.

For around four to five months, virtual production experts Sixdegrees and All of it Now (AOIN) worked with content creators at Immanent to mingle the artist’s live transitions into three realistic virtual environments: a city that transforms into a jungle, a red-rocks cave interior and a mountain top. 

Added to this was a 3D model of the new Honda Civic travelling through an extended reality environment. 

The content creation team at Immanent crafted 3D worlds for three stages in Los Angeles used in the live streamed event. This proved to be an important test for disguise and the camera-tracking technology, which had to work flawlessly in a live, raw world instead of a shoot that was heavily produced and edited later. The calibration and changeovers had to be flawless.

AOIN used a disguise vx 2 media server as the director to render the xR feeds and a vx 4 to render the LED video wall and floor feeds. An rx machine was used in the uncompressed 25G mode, along with Mellanox MSN2010 switches, to achieve better image quality and colour reproduction. Since failover was not an option on the live broadcast, a second vx 4 and an additional rx machine were run as understudies in separate sessions.

“Real-time camera switching was a crucial element for the success of this project: It gave the director the freedom to switch cameras as if it were a standard live show,” said Danny Firpo, Producer at AOIN. “We used the IoCore 2 box to receive a camera tally and convert it to OSC for camera switching, and it worked flawlessly.”

“We had anticipated up to a minute or two to transition into the three different environments. After we optimised the [disguise] solo environments and set them up for level streaming it ended up taking only about 10 seconds to transition from one scene to another. I was kind of amazed that we were able to move that fast!” said Drew Best, CEO of Immanent and Visual Content Director of the show.

disguise’s new virtual zoom feature was also used to great effect on this project. The virtual zoom extended the virtual scene to allow cameras to zoom in and out of each scene – giving the team more freedom of motion to explore the 3D worlds.

“Using xR tools [for a live performance] was definitely a step forward for the team, and so many people helped us make sure there was a smooth transition into that workflow. We were able to create real-time rendered content that could be adjusted on the fly. disguise has the highest set of standards for this type of production. I can’t imagine doing this event without it,” said Juan Santillan, CEO of Six Degrees and Executive Producer of the show.

The show achieved great success with over one million people watching the live show.

Discover the disguise xR solution.

Learn more about the disguise rx render node.

Learn more about the disguise vx 4 and vx 2 machines.

Credits

Six Degrees

Executive Producer: Juan Santillan

Producer: Lauren Ciell

Production Manager: Allison Acevedo

Stream Director: Tom Sullivan

Show Director: Tom Kirk

Tech Manager: David Lacombe

Streaming Engineer: Azuolas Sinkevicius

Graphics Operator: Zach Sutherland

Immanent

Visual Content Director: Drew Best

Visual Producer: Tara LaPlante

Technical Director: Brady Villadsen

Unreal Artist: Ben Leonard

Unreal Artist: Colin Strang

Unreal Artist: Andrew Williams

All Of It Now

Tech Director: Berto Mora

AOIN Producer: Danny Firpo

Disguise Technician: Anthony Vasquez

Unreal Editor: Izzy Medina

PRG North America

Studio Project Manager: Brad Hill

Account Executive: Francesca Benevento

VP of Production Services: Jeroen Hallaert

CEO Music: Randy Hutson

Media Server Operator: Naoki Ogawa

LEAD LED Technician: Dave Kiepert

Camera Shader: Randy Schafer

Lighting Programmer: Chad Smith

Jib Operator: Drew Welker

Furio Operator: Noel Galan

Camera Operator: Dan Mardoyan

Robo Operator: Richmond Asprec

SCROLL POSTS

A Few Kind Words...

Catherine Watling – Visual Data
Visual Data - Catherine Watling

The Bubble team have been fantastic and the quality of the work is always exceptional – even at short notice. Our work with Bubble has produced some of the best coverage we have ever had!

Mark Forth – CVP
CVP - Mark Forth

Working with Bubble has been integral to a rapid improvement in the delivery of our PR and communication strategy. The entire Bubble team are always friendly and professional as well as knowledgeable and well-connected. A real joy to work with!

Nik Forman – Masstech
Masstech - Nik Forman

Bubble are a great bunch to have on your team. The whole staff combine high degrees of professionalism and diligence with an impressive depth of industry knowledge and reach, all delivered with huge fun and energy.

Tom Rockhill – disguise
disguise - Tom Rockhill

Since working with Bubble, we have been able to target key industries and sectors in a much more strategic way, which has been instrumental the growth of our business. Bubble is an invaluable part of our team and is really helping us to drive our business presence forward both through PR and at trade shows.

Charlotte Wheeler – The Media Production and Technology Show
The Media Production and Technology Show - Charlotte Wheeler

Bubble Agency has worked with The Media Production Show for the last few years to provide exhibitor PR to clients and show PR to the wider industry press. We have always been impressed with their professionalism, the ability to tun around requests quickly and run our PR Lounge to a high standard during the show.

Robert Lisman – Primestream
Primestream - Robert Lisman

Bubble Agency is made up of hardworking, passionate and caring professionals. They have great knowledge of the PR world, true specialists in the broadcast and video industry and they always have great ideas to increase our exposure.

Bob Boster – Clear-Com
Clear-Com - Bob Boster

One thing that really sets them apart is the depth of their relationships with the editors and the community that serves our space.

Brian Clark – NEP UK
NEP UK - Brian Clark

They're a nice, easy, straightforward, honest company to deal with.

Jon Finegold – Signiant
Signiant - Jon Finegold

As Signiant’s core market is M&E, Bubble has proven to be the perfect agency for us. They understand our market and are well-connected with the key influencers, publications and events in the industry. Day-to-day they are always on top of every detail and are a joy to work with. They are, after all, Bubbles.

Kimberley Zajicek – PHABRIX
PHABRIX - Kimberley Zajicek

The Bubbles are highly knowledgeable, reliable and have become an integral part of our team. Their winning combination of industry passion and communications expertise has generated a significant increase in our media presence, both in print and online.