Leading U.S. Media Technology Company, Advanced Systems Group (ASG), Appoints Bubble Agency as its Strategic Marketing Partner

Advanced Systems Group (ASG), the leading provider of solutions, systems and services for media production and post in the U.S., has appointed Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, as its full-service marketing agency.

ASG is a value-added reseller and a provider of managed services, cloud solutions and systems integration. Its customers include Hollywood film studios, major broadcasters, and some of the world’s biggest technology companies.

ASG is the first client that Bubble Agency will provide purely U.S. marketing services for since the agency launched its Americas entity, Bubble Agency, Inc., in August 2021. Bubble Agency’s recently appointed Head of Americas, Kim Willsher, and Marketing Director, Nikita Panchal, will lead the account team. Their remit includes devising and executing ASG’s marketing strategy across the company, with a particular focus on its new cloud solutions and fast-growing managed services team.

“Like ASG, Bubble Agency has a long heritage in the media and entertainment technology and services industry that will be invaluable as we work together to elevate ASG’s brand across all customer touchpoints,” said Paul Weiser, ASG’s Head of Marketing. “With experts spanning traditional and digital marketing, PR and social media, copywriting and design, the Bubble team provides a full range of marketing services, but with the attentive client servicing and industry expertise of a specialist agency.”

Bubble Agency’s CEO, Sadie Groom, added: “With customers like AMC, Electronic Arts, and Vice, ASG is one of the most respected technology and services providers in the media and entertainment sector. The company has grown primarily through word of mouth to date, which is a testament to its customer-centric approach, but we’re looking forward to taking ASG’s brand to the next level at this exciting time in the company’s history.”

This new client win follows significant growth for Bubble Agency in 2021. Other companies that have appointed Bubble this year include:


A Few Kind Words...

Catherine Watling – Visual Data
Visual Data - Catherine Watling

The Bubble team have been fantastic and the quality of the work is always exceptional – even at short notice. Our work with Bubble has produced some of the best coverage we have ever had!

Mark Forth – CVP
CVP - Mark Forth

Working with Bubble has been integral to a rapid improvement in the delivery of our PR and communication strategy. The entire Bubble team are always friendly and professional as well as knowledgeable and well-connected. A real joy to work with!

Nik Forman – Masstech
Masstech - Nik Forman

Bubble are a great bunch to have on your team. The whole staff combine high degrees of professionalism and diligence with an impressive depth of industry knowledge and reach, all delivered with huge fun and energy.

Tom Rockhill – disguise
disguise - Tom Rockhill

Since working with Bubble, we have been able to target key industries and sectors in a much more strategic way, which has been instrumental the growth of our business. Bubble is an invaluable part of our team and is really helping us to drive our business presence forward both through PR and at trade shows.

Charlotte Wheeler – The Media Production and Technology Show
The Media Production and Technology Show - Charlotte Wheeler

Bubble Agency has worked with The Media Production Show for the last few years to provide exhibitor PR to clients and show PR to the wider industry press. We have always been impressed with their professionalism, the ability to tun around requests quickly and run our PR Lounge to a high standard during the show.

Robert Lisman – Primestream
Primestream - Robert Lisman

Bubble Agency is made up of hardworking, passionate and caring professionals. They have great knowledge of the PR world, true specialists in the broadcast and video industry and they always have great ideas to increase our exposure.

Bob Boster – Clear-Com
Clear-Com - Bob Boster

One thing that really sets them apart is the depth of their relationships with the editors and the community that serves our space.

Brian Clark – NEP UK
NEP UK - Brian Clark

They're a nice, easy, straightforward, honest company to deal with.

Jon Finegold – Signiant
Signiant - Jon Finegold

As Signiant’s core market is M&E, Bubble has proven to be the perfect agency for us. They understand our market and are well-connected with the key influencers, publications and events in the industry. Day-to-day they are always on top of every detail and are a joy to work with. They are, after all, Bubbles.

Kimberley Zajicek – PHABRIX
PHABRIX - Kimberley Zajicek

The Bubbles are highly knowledgeable, reliable and have become an integral part of our team. Their winning combination of industry passion and communications expertise has generated a significant increase in our media presence, both in print and online.