iWedia and Realtek announce new collaboration to offer ATSC 3.0 on set-top boxes

- Collaboration will enable delivery of ATSC3.0 technology via set-top boxes –

Lausanne, Switzerland – 6 September 2023 – iWedia, a provider of software components and solutions for TV devices for major service operators and consumer electronics manufacturers, and Realtek, one of the world’s leading network and multimedia IC providers, today announced a new collaboration to enable the creation of ATSC 3.0-enabled set-top boxes. This development will help to further accelerate the adoption of ATSC 3.0 technology in the worldwide market.  

The partnership centers around Realtek’s RTD1319D 4K UHD SoC, with iWedia integrating several complementary components including ATSC 3.0 software, a browser for running interactive applications and a media player for VOD content, as well as a live TV app with full UX. 

This is the second ATSC 3.0 collaboration for iWedia and Realtek, following last year’s announcement of the joint development of a reference platform to speed ATSC 3.0 deployment. 

Hans-Jürgen Desor, CEO, iWedia, said, “This new collaboration further strengthens iWedia’s excellent relationship with Realtek, as well as representing another important step towards the adoption of ATSC 3.0 worldwide. Realtek’s leading IC technology with 4K capabilities and iWedia’s proven ATSC 3.0 software solutions integrate superbly to provide a simple, cost-effective path to the benefits of the ATSC 3.0 set-top boxes.”

Yee-Wei Huang, Realtek’s Vice President and Spokesman, said, “Our ongoing relationship with iWedia brings together two leading technology companies with proven 4K UHD and ATSC 3.0 capabilities, enabling us to provide STB manufacturers with a robust ATSC 3.0-ready solution for their customers.”

SCROLL POSTS

A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing, Singular.live

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.