Arabsat, ASBU & Globecast are commemorating 20 years of relationship with a renewed Multi-Years Deal for Global Arabic Bouquet (GAB) services, providing a wide range of DTH distribution services, complemented by digital and terrestrial streaming platforms, worldwide

New Agreement Enhances GAB Services by Adding Terrestrial Distribution to Existing Platforms

Global Arabic Bouquet Television (GAB), which has been serving the Arab expatriates and Arab-speaking people the world over for twenty years, has today announced an extension of its partnership with Globecast, Arabsat and Arab States Broadcasting Union to further enhance the reach of Arab public broadcasters.

This multi-year agreement, covering a network of a dozen public broadcasters and their worldwide audiences, will enable GAB to bridge the gap between nations, enhance multi-cultural relationships and support international values of peace and friendship.

Under the terms of the new agreement, Globecast will deliver enhanced services for GAB by adding terrestrial distribution to its existing IPTV, digital TV and OTT platforms. Viewers can access GAB via Sling, Freeview, a bespoke application developed for Roku and operators across the US, Latin America, UK and France. With facilities in the US, Europe, Africa, and Asia and a strong cloud integration capability, Globecast is ideally positioned to meet the GAB’s diverse geographical and distribution needs, and more platforms across different markets are coming up soon

Launched in 2004, the GAB brings together a range of Arabic public broadcasters, including the Saudi Broadcasting Authority, Sharjah TV, Oman TV and Kuwait TV, into a single package distributed worldwide via satellite, OTT and now terrestrial platforms. For the last twenty years, Globecast has been the preferred solutions partner providing global satellite distribution, managing the GAB distribution from its technical facilities across the US, Europe, Africa and Asia.

“The enduring partnership between Globecast, Arabsat and ASBU demonstrates how long-term collaboration and commitment can deliver outstanding results,” said Philippe Bernard, Chairman & CEO of Globecast. “This new agreement represents another important milestone in our relationship and we are proud to extend our cooperation with GAB to extend their reach to more customers worldwide.” 

“We are delighted to extend our partnership with Arabsat and GAB in an agreement that will see us reach 25 years of continual cooperation and success,” commented Giorgio Giacomini Managing Director, Globecast Middle East. “By bringing their services to new terrestrial audiences, we can support them as they continue to grow internationally and enhance their reputation as one of the world’s leading operators.”

“By extending our agreement for another cycle, we are demonstrating our commitment to bringing the best quality Arabic content to audiences worldwide. We look forward to continued growth and success in the years ahead.” said Alhamedi Alanezi, President & CEO.

ASBU Director General Mr Abdelrahim Suleiman said, “ASBU will continue to help its broadcasting members build better exposure on the best satellite services, reach worldwide audiences and offer their content to Arab and Arabic-speaking citizens all over the world.”

SCROLL POSTS

A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing, Singular.live

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.