Bubble Agency Boosts Senior Team by Appointing Rufus Jay as Account Director

Aline Mello Joins as Account Manager, Bringing Six Years of B2B Experience

Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, is pleased to announce the appointment of veteran B2B technology and telecoms PR professional, and ex-journalist, Rufus Jay.

Rufus, who joins as Account Director, has over twenty years of B2B communications experience. He has used his industry knowledge, journalistic experience and relationship-building skills to provide strategic PR counsel, develop effective PR strategies and oversee accounts for a host of leading clients including Microsoft, Samsung, Truphone, Trend Micro and Websense, among others.

He joins Bubble after several years at Nelson Bostock Unlimited, where he worked on both the PR and content side for clients including Canon, Toshiba, dynabook and the RIPE NCC. He has also worked at CCgroup and 3 Monkeys Zeno, among others. Rufus started out covering the water industry as a journalist in 2000, before moving to Informa Telecoms & Media and then into agency PR in 2009. Rufus’s expertise will prove invaluable to the Bubble team as it expands into the telecoms sector, with clients including a leading telecommunications and technology provider.

In addition, Bubble has further strengthened its team with the appointment of Aline Mello as an Account Manager. Aline has worked in B2B technology PR for six years. Over the course of her career, she has designed and implemented 360° PR campaigns across a wide range of markets, including the UK and Brazil. Aline’s experience comprises Workday, Cloudera, Silicon Valley Bank, Ericsson, Liberty Mutual, Logitech and Adyen, amongst others. She brings excellent PR and content marketing expertise to Bubble, but also her passion for technology, broadcast and media. Aline speaks Portuguese, English, Spanish, German and French. 

Rufus and Aline will both be based at Bubble’s headquarters in central London, working on a variety of technology, broadcast and media clients. 

Sadie Groom, Managing Director, Bubble Agency, said: “Rufus’ excellent B2B tech and telecoms experience across journalism and PR make him a valuable addition to the senior Bubble team as we continue on our growth path. Aline’s passion for the B2B space and excellent international, PR and content marketing experience, as well as her language skills, also boosts our offering to clients. I am delighted they have joined as we continue to grow and at such an exciting time in the communications sector.” 

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A Few Kind Words...

Catherine Watling – Visual Data
Visual Data - Catherine Watling

The Bubble team have been fantastic and the quality of the work is always exceptional – even at short notice. Our work with Bubble has produced some of the best coverage we have ever had!

Mark Forth – CVP
CVP - Mark Forth

Working with Bubble has been integral to a rapid improvement in the delivery of our PR and communication strategy. The entire Bubble team are always friendly and professional as well as knowledgeable and well-connected. A real joy to work with!

Nik Forman – Masstech
Masstech - Nik Forman

Bubble are a great bunch to have on your team. The whole staff combine high degrees of professionalism and diligence with an impressive depth of industry knowledge and reach, all delivered with huge fun and energy.

Tom Rockhill – disguise
disguise - Tom Rockhill

Since working with Bubble, we have been able to target key industries and sectors in a much more strategic way, which has been instrumental the growth of our business. Bubble is an invaluable part of our team and is really helping us to drive our business presence forward both through PR and at trade shows.

Charlotte Wheeler – The Media Production and Technology Show
The Media Production and Technology Show - Charlotte Wheeler

Bubble Agency has worked with The Media Production Show for the last few years to provide exhibitor PR to clients and show PR to the wider industry press. We have always been impressed with their professionalism, the ability to tun around requests quickly and run our PR Lounge to a high standard during the show.

Robert Lisman – Primestream
Primestream - Robert Lisman

Bubble Agency is made up of hardworking, passionate and caring professionals. They have great knowledge of the PR world, true specialists in the broadcast and video industry and they always have great ideas to increase our exposure.

Bob Boster – Clear-Com
Clear-Com - Bob Boster

One thing that really sets them apart is the depth of their relationships with the editors and the community that serves our space.

Brian Clark – NEP UK
NEP UK - Brian Clark

They're a nice, easy, straightforward, honest company to deal with.

Jon Finegold – Signiant
Signiant - Jon Finegold

As Signiant’s core market is M&E, Bubble has proven to be the perfect agency for us. They understand our market and are well-connected with the key influencers, publications and events in the industry. Day-to-day they are always on top of every detail and are a joy to work with. They are, after all, Bubbles.

Kimberley Zajicek – PHABRIX
PHABRIX - Kimberley Zajicek

The Bubbles are highly knowledgeable, reliable and have become an integral part of our team. Their winning combination of industry passion and communications expertise has generated a significant increase in our media presence, both in print and online.