Clear-Com

FreeSpeak ll™ Launch

BACKGROUND

Clear-Com, an HME company, is a trusted global provider of professional real-time communications solutions and services since 1968.

The company provides innovate market proven technologies that link people together through wired and wireless systems.

Bubble Agency have an on-going global PR retainer with Clear-Com.

OBJECTIVES

Bubble were tasked to support the global launch of FreeSpeak II™ wireless intercom system. The target press were in the Broadcast, AV and Live Production sectors and the goal was to generate press coverage and industry awareness globally.

STRATEGY AND PLAN

Bubble identified key messages for each sector to position the FreeSpeak II family of products.

Secured one to one press briefings both ahead of launch under embargo, at launch events and trade shows.

Profiled customer and partners through interviews and case studies.

Created a forward feature schedule of publications ensuring press communications were targeted by both industry sector and worldwide geographical regions.

Bubble generated and recommended commercial partnerships, identified awards opportunities, generate content to support social media and marketing campaigns, identified thought leadership and speaking opportunities for Clear-Com and its partners.

RESULTS

Bubble achieved huge impact for FreeSpeak II across all market sectors.

To date FreeSpeak II has won 8 industry awards for technology and innovation.

Bubble has generated over 200 pieces of global coverage in trade and industry publications.

FreeSpeak II is well known and respected within the industry.

SCROLL POSTS

A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing, Singular.live

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.