Behind The Bubble – Laura Cabarcos

We are a fun team made up of an array of exciting personalities. Find out more about the faces behind the team in our Behind The Bubble Q&A.

Laura Cabarcos – Account Director

What was your first job?
I completed a Summer internship at ELLE Magazine when I was 16. I was already attracted by the media world by then and really wanted to understand the business behind a popular magazine.

What did you want to be when you were growing up?
I wanted to be Chief Editor of a Fashion magazine. At that time the job seemed to be all about going to fashion shows and interviewing celebrities. Wasn’t I naive?

Soundtrack of your life?
Dancing queen, Abba

Biggest pet peeve?
People suddenly stopping or changing pace in the middle of the street.

What is one thing you’re learning and why is it important?
To be patient. I think it is a quality we should all try to master, especially when you work in PR. Results don’t come in as soon as you have pitched a story and your stress level can drop down a level once you interiorize this.

Favourite phrase; English and another language?
My all time motto: When life gives you lemons…make lemonade

What is your guilty pleasure?
Weekend breakfasts. It is all about pancakes and spending the whole morning catching up on the news and social media.

What is your most used emoji?
🤣 and 💃🏼 (my own interpretation of laugh & enjoy life)

Do you have a hidden talent?
Multitasking. I even surprise myself with the amount of things I can do at the same time.

Do you have an industry idol, if so who? And why?
I admire the perseverance of some of the founding fathers of the PR industry such as Harold Burson. They shaped the PR business and made it relevant and applicable to any industry. However, being a big defender of teamwork, I admire the work of several brand teams such as the ones behind Netflix, Nike and Spotify. Their campaigns are genuine, fresh and very linked to popular culture.

What is your favourite thing about being a Bubble?
Bubble is offering me the opportunity of seeing the other side of the Entertainment industry and working with very talented people who are always looking out for each other.


A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing,

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.