Edge Computing Pioneer Videon Elevates Live Video with Zixi Partnership

LiveEdge integrated Zixi and ZEN Master for Transport and Management at Scale

WALTHAM, MA [August 22, 2023] — Zixi, the industry leader for enabling cost-efficient and highly scalable live broadcast-quality video over any IP network or protocol and provider of the award-winning Software-Defined Video Platform (SDVP®), today announced a partnership with Videon who have natively integrated Zixi into LiveEdge®, a powerful container-based edge compute ecosystem with sub-second glass-to-glass latency. A second integration enables LiveEdge to be managed by Zixi’s ZEN Master control plane, enabling users to manage large-scale configurations and orchestrate, analyze, monitor, and report on live video streams and devices across the Zixi Enabled Network of customers, integrated hardware and software applications, platforms and service providers standardized on Zixi.

Traditional live video infrastructure does not scale for the new generation of live video, broadcast is expensive, user-generated content is low quality, and the cloud can be cost-prohibitive and increases latency, hindering the ability of media organizations to achieve their business objectives. LiveEdge simplifies first-mile workflows by normalizing and synchronizing live video, audio, graphics, and data feeds, in real-time, enabling complex workflows and use cases including remote production kits, live betting, multi-camera time sync, video assistant referee, localized graphics, remote camera control, automated ad marker insertion and in-stadium second screen experiences, to name a few. 

Key features include the ingestion of live video, audio, graphics, and metadata, including proprietary and custom data formats, for normalization, synchronization, visualization, and security using native, third-party, or custom containers such as SMPTE-336 (KLV), SCTE-35, timestamp, DRM, watermarking, etc. 

Many of Zixi’s clients are using the SDVP to deliver and manage thousands of streams, and there is no other alternative in the market that can provide 99.999%+ reliability at scale. Low latency error-free transport over IP networks is critical to media organizations contributing and delivering live video over unmanaged IP networks, and the Zixi protocol is a resilient congestion and network-aware protocol that adjusts to varying network conditions and employs patented, dynamic Forward Error Correction techniques for error-free video transport over IP. 

v17 of Zixi’s core software being released at IBC 2023 improves processing capacity requiring 95% less compute compared to other available options, as well as helps reduce transport stream egress cost by up to 50% allowing organizations to maximize their resources, minimize expenses and deliver broadcast-quality video content reliably with a profound impact on the TCO of live video streaming implementations. 

Zixi’s superior efficiency eliminates the need for excessive virtual machines, leading to reduced infrastructure requirements and substantial cost savings. By significantly cutting infrastructure costs, media organizations can allocate their resources more efficiently, redirecting budgetary allocations to other critical areas creating new business models and opportunities to generate revenue. Videon utilizes key components of the SDVP to transport broadcast quality, ultra-low latency live video over any IP network. LiveEdge devices with the native Zixi integration include EdgeCaster EZ, EdgeCaster VCP, LiveEdge Node, the new LiveEdge Max, and across multiple form factors, including LiveEdge 2Go Mini, LiveEdge 2Go, and LiveEdge Rack.

“As Videon’s footprint rapidly expands, becoming an embedded and critical component in major workflows, our customers recognized the value of Zixi’s dependable and scalable broadcast-quality video delivery,” said Lionel Bringuier, Chief Product Officer at Videon. “While Videon empowers users to harness edge computing, ingesting live video, audio, graphics, and data feeds to simplify first-mile workflows and create new revenue-generating opportunities, our collaboration with Zixi further elevates this capability, offering the industry’s lowest TCO and unmatched management of linear and event channels at scale through the SDVP integration.”

“With its unmatched efficiency and scale, reduced infrastructure requirements and transport stream egress cost reduction, Zixi opens new possibilities for growth, innovation, and enhanced video streaming experiences.,” said John Wastcoat, SVP BD and Marketing, Zixi. “The integration with LiveEdge and partnership with Videon expands our ability to deliver exciting use cases like live betting, video assistant referee and dynamic, unique in-stadium second screen experiences.” 

Videon will exhibit LiveEdge ecosystem’s native integration in the Zixi Partner Village at IBC 2023, for more details and to book a meeting please visit https://zixi.com/zixi-at-ibc-2023/


A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing, Singular.live

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.