Disguise To Showcase Award-Winning Broadcast, Live Production And ESports Solutions At IBC2019

disguise will present their solutions that allow creatives to imagine, create and deliver spectacular live visual experiences at IBC 2019.

disguise will present their solutions that allow creatives to imagine, create and deliver spectacular live visual experiences at IBC 2019. disguise will showcase their award-winning range of software and hardware, designed to suit the needs of three key markets: TV and Broadcast including its use in the ITV Sport Studio London; Live Productions such as the Eurovision Song Contest 2019; and eSports productions such as PUBG Global Invitational 2018.

In Hall 8 at booth 8.B26, disguise will be showing how the disguise platform is being utilised within TV studio environments, including powering video mapping and in-vision screens. Demo’s will show how the disguise software can deliver ground-breaking and flexible studios that captivate audiences, with the innovative workflow providing 3D simulation, collaborative sequencing and video content playback. This allows for designers and technical teams to collaborate to achieve the best results possible.

Alongside their Certified Solution Provider White Light on booth 8.B15, disguise will also be showing their latest technology developments in Augmented Reality and Mixed Reality workflows for virtual studios on the White Light SmartStage. Demonstrations will explain how the convergence of camera tracking, real-time rendering and LED with ultra-fine pixel pitches can be used to create flexible, and fully immersive production environments, that have already been put to use in projects such as the ground-breaking mixed reality studio set for ITV Sports coverage of the FIFA World Cup 2018 in Russia.

disguise will also be showing how their solutions bring a unique offering to production teams in eSports, having recently been heavily involved in live tournaments and studio installs around the world including PUBG Global Invitational, FACEIT Major 2018, and Gfinity Studio installs in the UK and Australia. The company will show how the disguise platform is being used to create engaging experiences for both online and live audiences by combining their real-time 3D visualisation-based software with high performance and robust hardware, letting users can make use of content that responds to gameplay and integrates seamlessly with other systems.

Building on its ‘live production’ heritage, disguise continues to provide solutions that are the backbone of almost all types of large scale production including: some of the largest concert tours for artists including U2 and Beyonce, live events including Glastonbury Festival, theatre productions such as Frozen and Harry Potter, sporting events such as the Pakistan Super League Opening Ceremony, and projection in Little Caesars Arena, and most recently films such as Solo: A Star Wars Story. Demonstrations will show how the disguise platform has been used in the broadcast of recent live events such as the Eurovision Song Contest 2019, where the pre-visualisation features virtually mapped and sequenced each camera shot and path to the directors’ requirements.

In addition to demos of the powerful disguise 3D visualiser, visitors to the disguise booth will also have the opportunity to see disguise’s powerful hardware solutions designed to meet the ever-increasing creative demands and technological advances across live production and broadcast. On show will be the award-winning vx 4 server, optimised to play up to four times uncompressed 4K60, as well as the capability of playing lossless 10-bit video; and the latest gx 2c media server which features even more GPU processing power, more capture and storage, as well as 10-bit and HDR support.

Tom Rockhill, Chief Sales Officer, said: “Having built our foundation in the live entertainment industry, at disguise we continue to strive to develop revolutionary technology that will help tackle the demanding challenges of the broadcast environment to help create more compelling TV content and viewer experiences.”

Visit disguise at IBC2019 on Booth 8.B26

For more information about disguise visit www.disguise.one


A Few Kind Words...

Paul Weiser – ASG

I have been working with Bubble for the past eight months. I run marketing for Advanced Systems Group based in Northern California. ASG is a technology company focused on providing technology solutions for the Media and Entertainment industry. Our business is broken down into four diverse areas. One of the challenges that Bubble helps me solve is how to market a company with multiple business units, yet still deliver a unified message for our brand. The key benefits that Bubble provides in helping guide our marketing efforts include: Industry knowledge, Expertise in all functional areas of marketing, Client service & Worldwide brand. The first year of working with Bubble has been a great experience. I’m excited to work with the team to see how we build the ASG brand in the future.

Catherine Watling – Visual Data

The Bubble team have been fantastic and the quality of the work is always exceptional – even at short notice. Our work with Bubble has produced some of the best coverage we have ever had!

Mark Forth – CVP

Working with Bubble has been integral to a rapid improvement in the delivery of our PR and communication strategy. The entire Bubble team are always friendly and professional as well as knowledgeable and well-connected. A real joy to work with!

Nik Forman – Masstech

Bubble are a great bunch to have on your team. The whole staff combine high degrees of professionalism and diligence with an impressive depth of industry knowledge and reach, all delivered with huge fun and energy.

Tom Rockhill – Disguise

Since working with Bubble, we have been able to target key industries and sectors in a much more strategic way, which has been instrumental the growth of our business. Bubble is an invaluable part of our team and is really helping us to drive our business presence forward both through PR and at trade shows.

Charlotte Wheeler – The Media Production and Technology Show

Bubble Agency has worked with The Media Production Show for the last few years to provide exhibitor PR to clients and show PR to the wider industry press. We have always been impressed with their professionalism, the ability to tun around requests quickly and run our PR Lounge to a high standard during the show.

Robert Lisman – Primestream

Bubble Agency is made up of hardworking, passionate and caring professionals. They have great knowledge of the PR world, true specialists in the broadcast and video industry and they always have great ideas to increase our exposure.

Bob Boster – Clear-Com

One thing that really sets them apart is the depth of their relationships with the editors and the community that serves our space.

Brian Clark – NEP UK

They're a nice, easy, straightforward, honest company to deal with.

Jon Finegold – Signiant

As Signiant’s core market is M&E, Bubble has proven to be the perfect agency for us. They understand our market and are well-connected with the key influencers, publications and events in the industry. Day-to-day they are always on top of every detail and are a joy to work with. They are, after all, Bubbles.