March 29th 2022 – London, United Kingdom: Bubble Agency, the global PR, marketing and events specialist for the media and entertainment technology and services sectors, has been appointed by Covatic to deliver PR and Marketing services to support its global debut at the 2022 NAB Show.
Covatic is a provider of ID-less, privacy-first technology that enables the publishing and media industry to deliver personalised digital services that respect and protect personal privacy. The company will leverage Bubble’s marketing, PR and social media expertise to amplify its global launch campaign at NAB, a key aim of which is to highlight the privacy issues faced by the industry, and how Covatic is solving these in the face of an increasingly stringent regulatory environment.
“Bubble’s exceptional experience and relationships with the media, coupled with its proven track record of delivering results is instrumental as we look to take Covatic global,” said Nick Pinks, Founder & CEO. “Privacy is a massive problem in the digital advertising industry, and it needs to change fast, or it will risk losing a great portion of its revenue. We’re excited to be working with Bubble to tell our story and are thrilled to be able to do this at the 2022 NAB Show.”
“We are delighted to support Covatic as it expands its global footprint”, said Sadie Groom, CEO, Bubble Agency. “Covatic is addressing a very real challenge faced by broadcasters, and as experts in the media and entertainment industry, our partnership is a great fit to amplify Covatic’s expertise in this area with targeted activity to support its sales goals and ultimately shift the needle.”