Former Commercial Director of the Premier League, Brian Phillpotts, Joins Pixellot as VP of Business Development

Pixellot, the leading provider of AI-powered sports production and analytics solutions, is pleased to announce the appointment of Brian Phillpotts as new Vice President of Business Development for Sport Governing Bodies.

Phillpotts has spent four years with Pixellot as a consultant developing global partnerships with federations, data companies, and broadcasters. He will be responsible for growing new business models and opportunities with media companies, sport’s governing bodies, and brands worldwide.

Since 2005, Brian has consulted rights holders, media companies, sports tech businesses, brands, and sports clubs globally. He previously served as the Commercial Director at the Premier League where he was responsible for sponsorship, licensing, broadcasting, digital media, marketing, and international development whilst also leading the global sales strategy for the new data products as a Director of Football DataCo Limited. Formerly, he was the Commercial Director at The Football League and before that at Newcastle United as the Director of Branded Products.

Commenting on his appointment, Brian said: “I am thrilled to expand my role at the company and take on new responsibilities as the company continues to grow rapidly and transform the world of sports media and data. I am excited to continue my work with governing bodies, leagues, and federations to commercialize those rights, which until the onset of the AI revolution were unused as most games and competitions were not produced and live streamed due to the cost and complexity of production. I look forward to working with them to digitally transform their organizations and unlock new opportunities.”

Pixellot CEO Alon Werber added: “Brian is a highly respected figure in the sports industry, and we are delighted to welcome him to our team. His experience and expertise will be invaluable as we continue to expand our global reach and work with more sport’s governing bodies to revolutionize the way they capture, manage, and distribute video content.”

About Pixellot  

Founded in 2013, Pixellot is the world’s largest producer of live sports content. Pixellot pioneered the concept of automated sports production solutions as an affordable alternative to traditional video capture, production, and distribution systems for professional and semi-professional sports events. In 2019 Pixellot acquired VidSwap, a leading sports analytics platform serving thousands of teams. Today Pixellot’s AI-Automated technology solutions streamline production workflow by fully automating live sports capture, distribution, analysis, and monetization of over 150,000 games per month from over 70 countries. To date, Pixellot technology has powered some 2.5 million live games from over 27,000 fields and courts around the world! 


A Few Kind Words...

Kapil Gadhire, Head of Marketing, Magnifi

From the word go, team Bubble was super detailed, efficient, and exhaustive in their approach. They are true partners and make an effort to understand the ideology and end goal to plan the perfect media pitch and strategy.

Lauren Myers, Director, Integrated Marketing – Ross Video

Working with Bubble during and after IBC 2022 for PR and press support was exceptional. Their professional approach, strategic communication, and extensive media network generated significant exposure for our brand. Bubble's on-site support was outstanding, ensuring our story was accurately told to a global audience. Their post-IBC efforts further amplified our reach and provided valuable analytics. An experienced, professional team and a total joy to work with.

Andrew McKinlay, Marketing Director, Avolites

All amazing, just grateful I know I can rely on Bubble to get the job done brilliantly.

Tanya Rai, Marketing and Communications Manager, Pebble

Team Bubble are an extension of our own team. They are wonderful to work with, reliable, get the job done and gain great exposure for our business in key publications.

Mike Ward, Head of Marketing,

Since we first started working with them, our team at Bubble have acted very much like an extension of our team. They work with us to try and help us achieve our goals and we very much feel that they have our interests at heart as well as having our backs when we need it!

Gavin Bunker, AE Live

Bubble were fantastic throughout the whole process and helped us deliver a successful event to celebrate our 30th corporate anniversary with industry peers.

Robert Cloudt, Synchronized

Bubble has been tremendously helpful to bring our marketing communication to the next level, very responsive and thinking with us together on the rightful messaging and timing across different media’s. Definitely a recommendation in case you need a well balanced media agency to help you out.

Carla Molina Whyte, Farmerswife

Working with Bubble Agency for a tradeshow has been truly amazing. The bubble team is incredibly helpful and talented. We are very happy with the results and with all the coverage we got prior and during the tradeshow!

Silvia Candido, Ateme

As usual, we were super busy before and during a tradeshow this year. What a luxury to have Bubble take care of our media relations and our social media accounts! We saw a surge of followers on LinkedIn and got good coverage in a number of publications.

Meg Travis, Iron Mountain Entertainment Services, Director, Global Head of Marketing & Communications, Entertainment Services

The Bubble team made everything easy at MPTS! From advising before the show, to facilitating client and press conversations during the show, to making recommendations on how to make the most of the connections we made there - we rely on Bubble as a key strategic partner for our sales and marketing teams.